SMCKC March Breakfast: Building Your Internal Publishing Department, March 2: We’re not sure who coined this thought (Jay Baer?), but all companies need to understand that they are operating two businesses these days…1) the business they are in and 2) a publishing business. Content Marketing holds so many similarities to traditional publishing processes, but most companies don’t know how to think, act or consistently deliver like a publisher. This session, hosted by Brody Dorland and Jayme Thomason, will provide participants with a solid framework for building their own internal publishing department, and discuss some of the processes and tools used by today’s most successful content marketers. The breakfast will be held from 7:30-9 a.m. at Kansas City Café. A $5 fee will be collected at the door. Breakfast is an additional $8.50 plus beverage.