ABOUT THE GROUP: This Kansas City Web Analytics Group is for anyone whose job, passion or business involves setting up, managing or interpreting web analytics or marketing metrics. Our group welcomes Product Managers, Brand Managers, Agencies, Consultants, Bloggers, Business Owners and Webmasters who need to be able to better manage and utilize web analytics and marketing metrics in their professions.

MEETING GOALS: Our goal with each meeting is to impart Actionable Knowledge involving the setup, capture, management, interpretation or application of web analytics data and traditional marketing data.

TOPIC/AGENDA: We are kicking this thing off with a couple of Google Analytics guest speakers from the Kansas City Area, and brainstorming together on future event topics and workshops.

Agenda

6:30 - 6:50 Networking with food and drink
6:50 - 7:00 Welcome!
7:00 - 7:30 Google Analytics Dashboard Intro & Customization
7:30 - 8:00 Generating Custom Analytics Reports for Different User Types
8:00 - 8:30 Group Discussion - Q&A and Answers To Previously Submitted Questions
8:30 - 9:00 Informal Breakout sessions for specific Q&A among group members

LOCATION & HOST: TooBaRoo Internet Marketing & Web Development will be hosting this meeting of the Kansas City Web Analytics, Google Analytics & Marketing Metrics Group on Tuesday September 18, 2012. TooBaRoo's Offices are located in the Western Auto Building in the Crossroads Area of Kansas City.

SEND US YOUR QUESTIONS & TOPIC SUGGESTIONS:

All attendees are encouraged to email questions to be answered at the event to Breht Burri at [email protected].