As the founder and president of a thriving entrepreneurial business, TheShuuk.com – the testing ground for the world’s coolest new ideas, Tamara knows what it takes to drive growth and innovation daily in an ever­changing market­place. As the creator of the Innovation Quotient Edge (IQE) Assessment, Tamara has developed the only tool able to measure people’s natural innovation strengths and deliver insights and tools for performing at their peak, bringing more innovative ideas to the table, and being a high value team member. At 27 she was the youngest person ever named to leadership in a leading global advertising agency.