SMCKC August Pro Luncheon at Californos | August 29

Whether user-generated content, written content, interactive content, or even images, content creation can be tricky. It's even harder if you work in a seasonal industry! How do you create content that your fans will enjoy all year round? That's the challenge facing the social team at H&R Block.
Join us at Californos on Thursday, August 29 at 11:30 AM to listen to the Director of Social Business, Scott Gulbransen, and his team talk about how they handle year-round content in the hyper-seasonal tax business and help move their organization closer to enterprise-wide social integration.
Listen as they break down the elements of a content creation in the social media world. The team brings the services of H&R Block to life each day. You'll leave with ideas that can be applied to any industry.

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